COMPANY PROFILE
A. General Description of the Company
Company Name : UTAMA JAYA FURNITURE
Date established : 30 april 2003
Company Address : mahmud village road RT02 RW04 mekarrahayu village subdistrict
district Margaasih Bandung 40218
Type of Company : Home Industry
Number of Employees : 16 people
Products : chairs, tables, cabinets and other
email : jayautamamebeul@gmail.com
B. History Company
Utama Jaya Furniture is (home industry) that is engaged in the manufacture of furniture which was formed on 30 April 2003
Utama Jaya Furniture is (home industry) that is engaged in the manufacture of furniture which was formed on 30 April 2003
C.
Vision and Mission
1. VISION
On the basis of faith and piety UTAMA JAYA FURNITURE become one of the most advanced, productive and competitive advantage in Indonesia.
2. MISSION
a. Create a workforce that is skilled and competent and have faith faithful and strong science and technology.
b. Consumers satisfactory.
c. Being a leading company in its field.
d. Expand employment opportunities for the prosperity of the people around the place of production.
1. VISION
On the basis of faith and piety UTAMA JAYA FURNITURE become one of the most advanced, productive and competitive advantage in Indonesia.
2. MISSION
a. Create a workforce that is skilled and competent and have faith faithful and strong science and technology.
b. Consumers satisfactory.
c. Being a leading company in its field.
d. Expand employment opportunities for the prosperity of the people around the place of production.
D.
Organizational Structure
E.
Business
Type Managed
UTAMA JAYA FURNITURE engaged in the manufacture
of furniture, namely chairs, tables, cabinets household
and office facilities. We possess a business
in the field of
furniture for this business
tailored to the needs and the skill we have and
adequate supporting factors for developing this
business.
F.
The products that have been produced for such households
1. Beds
2. Sofa / Dining Tables and Chairs
3. Wardrobe
4. Kitchen Set and others
G. The products that have been
produced for suggestions
and office infrastructures
including:
1. Various Work Table (1/2
Bureau, 1 Bureau,
Computer Furniture)
2. Display Book Shelves
/ Shelving Archive
3. Counter Customer Service
4. conference table and others
As a home industry engaged in furniture, Furniture Jaya Utama always
provide products that can give hope to the consumer. The development work done
by performing a variety of products is a form of our creativity with the aim to
provide feedback or ideas to the community both the institutions and households
in need of furniture items as needed.
·
MAIN INGREDIENTS
Jaya Utama Furniture in making use of timber production of good quality, the type of wood that we use for this include:
Jaya Utama Furniture in making use of timber production of good quality, the type of wood that we use for this include:
1.
Solid Teak Wood and Borneo
2.
Blocktek 18 mm plywood
teak finir
3.
Melamine matte / gloss
·
MARKETING STRATEGY
1.
Product characteristics, the products produced
by Jaya Utama Furniture can be distinguished with similar products produced by
other competitors ranging from the use of raw materials such as wood,
construction design, and finishing.
2.
Market Segment, Jaya Utama Furniture is aiming
to market the lower middle and middle. This is because the products we provide
or produce really quality without having to lower the material specifications.
3.
The method of marketing, Jaya Utama Furniture
doing marketing through input to store household appliances and advice office infrastructure Location of Place of Business is simple and easy to reach, do not give a
wah and posh accent is part of our market trategi to provide flexibility and
courage prospective buyers visit and come to our place of business by giving
the impression of luxury and expensive to prospective buyers, but rather to
provide and display simplicity so buyers do not feel worried about the price of
your product, Jaya Utama Furniture inclusive of all segments of society and do
not apply pantastis price / expensive for each product but the price is
adjusted to the condition of the goods been booked consumer and affordable by
all class because you apply the system's turnover from business activities
H.
RESULTS OR MODEL OF UTAMA JAYA FURNITURE
great mattress price : $ 2310.71 USD
production code : gm001
production code : gm001
small chair price : $ 536.52 USD
production code : sc110
price : $ 536.52 USD
production code : sc111 and 112
large seat price : $ 1916.15 USD
production code: ls 221
production code:cs007
production code: Dt311
production code:cup411
